RETARGETING

Turn past interestinto future growth.

Your next conversion may come from someone who already knows your brand. Starti helps you reconnect with interested audiences, turning previous engagements into new opportunities for action, conversion, and growth.

ROAS6.0x

higher ROAS achieved by re-engaging high-value users

CONVERSIONS+45%

increase in conversions from returning users.

Cost per Action-60%

lower cost per action vs. acquisition campaigns.

Trusted by leading brands and growth teams

More than a return visit.More reasons to grow.

Reactivate

Bring back users who have gone quiet before they disengage for good. Reconnect at the right moment and give them a reason to return.

AI-Powered Retargeting

Smart retargeting built for stronger returns.

Find users most likely to act.

SmartReach™ combines available first-party audience data with engagement and conversion signals to help identify existing users with high intent or value, prioritizing those most likely to return and take meaningful action.

Optimize toward valuable outcomes.

The Adaptive Performance Engine continuously responds to campaign performance, adjusting delivery to help improve efficiency across re-engagement goals such as ROAS, CPA, and return actions.

Reach the right audience across more moments.

Reconnect with valuable audiences through a broad range of eligible media inventory. Starti brings media access and intelligent delivery together to help your campaigns stay relevant and drive meaningful actions.

Protect performance quality.

TrustLayer helps identify suspicious traffic and support higher-quality delivery, so your re-engagement campaigns stay focused on meaningful results.

FAQ

What makes Starti Retargeting different?

Starti combines audience intelligence, adaptive optimization, and traffic-quality controls to support more effective re-engagement. By connecting audience relevance with campaign performance, Starti helps advertisers focus on valuable actions rather than simply bringing users back.

What do I need to get started with Starti Retargeting?

Getting started begins with your campaign goals, creatives, and available audience or conversion data. Whether your objective is to reactivate existing users, drive repeat engagement, or improve return conversions, the Starti team can help review your setup and define the right campaign approach.

How does Starti AI improve retargeting performance?

Starti uses audience intelligence and campaign performance signals to inform delivery decisions. Its Adaptive Performance Engine evaluates performance as campaigns run and adjusts bidding and delivery to help direct investment toward opportunities aligned with your goals.

Can I optimize for ROAS, CPA, or specific conversion goals?

Campaign objectives can be shaped around the outcomes that matter most to your business, from purchases and registrations to other valuable user actions. The appropriate optimization strategy depends on the conversion signals, revenue data, and campaign configuration available.

How do I know my retargeting campaigns are driving real results?

Measure the outcomes that matter to your business, from returning users and repeat purchases to registrations and subscriptions. With the right tracking setup, metrics such as conversions, CPA, and ROAS help you evaluate campaign efficiency and make informed optimization decisions.

Can retargeting work alongside my acquisition campaigns?

Yes. Acquisition and retargeting serve different but complementary purposes. While acquisition introduces your product to new users, retargeting reconnects with people who have already shown interest or taken action. Together, they can support a broader strategy for conversion, engagement, and long-term customer value.

Ready to reconnect?

There’s more growth in the audience you already know.

Talk to Starti about making retargeting part of your next growth strategy.