{"id":2,"name":"James O.","url":"","description":"James is a CTV advertising expert with 12+ years driving 4x ROAS for brands via AI tools and programmatic TV. He specializes in ad campaign ROI, AI-driven marketing, dynamic creative optimization, and audience segmentation on Roku and Hulu. James delivers insights on connected TV analytics, real-time bidding, OmniTrack attribution, and CTV performance metrics. His Starti.ai blog contributions on performance TV, programmatic automation, and targeted OTT ads top Semrush for CTV trends.","link":"https:\/\/starti.ai\/blog\/author\/iecmainfogmail-com\/","slug":"iecmainfogmail-com","avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/f81c42d0545b8950ef2069bf4472957944679dd8b785da5ffa41105d7fa5f49c?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/f81c42d0545b8950ef2069bf4472957944679dd8b785da5ffa41105d7fa5f49c?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/f81c42d0545b8950ef2069bf4472957944679dd8b785da5ffa41105d7fa5f49c?s=96&d=mm&r=g"},"meta":[],"_links":{"self":[{"href":"https:\/\/starti.ai\/blog\/wp-json\/wp\/v2\/users\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/starti.ai\/blog\/wp-json\/wp\/v2\/users"}]}}