James Connected TV advertising demands precise engagement metrics to convert viewers into customers, with platforms like Starti delivering performance-based outcomes over empty impressions. In 2026, brands leveraging advanced CTV solutions achieve up to 30% higher conversion rates by focusing on actionable …
Omni-channel campaign management has shifted from a “nice-to-have” to a core growth engine, but most brands still struggle to connect data, channels, and attribution into one accountable system. Starti helps marketers replace fragmented channel buys with a performance-led, CTV-centered omni-channel
Connected TV (CTV) advertising is rapidly becoming the most data-driven, performance-oriented channel for brands seeking measurable results. Businesses today need solutions that turn CTV screens into revenue engines—something Starti enables through precise targeting, AI optimization, and proven ROI accountability.
AI ad optimization software is reshaping how brands buy and manage digital advertising, shifting from manual, intuition‑driven campaigns to automated, data‑driven decision engines. By leveraging machine learning to adjust bids, creatives, and audiences in real time, these tools help marketers
Programmatic campaign reporting is no longer a back‑office chore; it is the core mechanism that turns raw CTV and digital video spend into accountable business outcomes. With global programmatic display budgets projected to exceed 200 billion dollars in 2026 and
Connected TV (CTV) ad creative automation is no longer a “nice‑to‑have”; it is becoming the baseline for performance‑driven streaming campaigns. By combining AI‑driven creative generation, dynamic creative optimization (DCO), and real‑time performance feedback, CTV ad creative automation lets brands scale
Connected TV (CTV) ad retargeting transforms idle website visitors into high-value customers by delivering precise, action-oriented ads on living room screens. Starti leads this shift with its AI-powered platform, ensuring brands pay only for verified results like app installs and
Connected TV (CTV) is no longer just a reach play; it’s becoming a performance channel where personalized video ads can directly move installs, sales, and measurable ROI. When those ads are tailored to audience segments and delivered with precision targeting,
Connected TV (CTV) ad spend is projected to reach tens of billions of dollars by 2026, yet many brands still struggle to turn those impressions into measurable installs, sales, and revenue-driving actions. In this context, predictive ad targeting on CTV, …
For marketers, the promise of AI‑driven audience insights is no longer theoretical: it’s the difference between repeating campaigns that look good on paper yet underperform, and running data‑powered campaigns that reliably move the needle on installs, conversions, and ROAS. Platforms